Contact:
Stephanie Covert
Object Management Group
+1-843-737 0637
info@soa-consortium.org

SOA Consortium Launches “SOA Consortium Insights” Blog
New Blog will promote value and attainment of Business-Driven SOA

Needham, MA, USA – June 20, 2007 – The SOA Consortium™ today announced the launch of the SOA Consortium Insights blog. This blog, written by SOA Consortium members and leaders, will promote the SOA Consortium’s core messages around the value and attainment of business-driven SOA. In addition, the blog will highlight our working groups’ activities and by-products, industry event participation, and SOA Consortium hosted events. The SOA Consortium Insights blog is available at http://blogs.soa-consortium.org.

The SOA Consortium Insights blog is another avenue for building awareness and community as outlined in two of the three top priority strategies of the SOA Consortium. The Promoting Business-Driven SOA – “Executive Suite SOA” strategy is focused on building awareness amongst C-level executives on the costs, benefits, challenges and success factors of moving to a Service-Oriented Architecture.

The Executing Business-Driven SOA - “Ground Floor SOA” strategy is focused on building a vibrant practitioner community of architects and senior development and delivery managers who need to understand how to sell, transition to, develop, exploit and support a SOA in practice.

The SOA Consortium is an advocacy group of end users, service providers and technology vendors committed to helping the Global 1000 successfully adopt Service Oriented Architecture (SOA) by 2010. Founding sponsors are BEA Systems, Inc., Cisco, IBM Corporation, and SAP AG.

The SOA Consortium mission, strategies and tactics center on the following premises:

• Service-oriented architecture adoption is a key enabler for the 21st century enterprise

• Achieving the benefits of service-oriented architecture requires significant changes for both IT and business executives

• Service-oriented architecture is a business agility story, not just an IT integration story

• Enterprise SOA practitioners would greatly benefit from a vibrant practitioner community to drive local, business-driven, SOA success, and to spur broader enterprise, and industry-wide, SOA adoption.

The SOA Consortium is holding its inaugural European meeting June 27-28 at the Crowne Plaza Brussels City Centre in Brussels, Belgium. Organizations interested in joining the SOA Consortium and attending the meeting should visit the website, http://www.soa-consortium.org or email info@soa-consortium.org for more information.

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About The SOA Consortium
SOA Consortium founding enterprise members include Fortune 200 companies in Financial Services, Travel, Manufacturing, Retail and Telecommunications. Founding sponsors are BEA Systems, Inc., Cisco, IBM Corporation, and SAP AG. Participants in the consortium to date include: Avis Budget Car Rental, Bank of America, CellExchange, Inc., Integration Consortium, HP, Object Management Group, and WebEx Communications. Any organization may join the SOA Consortium. The SOA Consortium is managed by the Object Management Group.

For more information, please visit http://http://www.soa-consortium.org or email info@soa-consortium.org. 

Note to editors: SOA Consortium, OMG and Object Management Group are trademarks of Object Management Group. All other trademarks are the property of their respective owners.